Stephen Colbert punks Wikipedia
Comedian Stephen Colbert, who introduced the term "truthiness" into the collective vocabulary, pulls a stunt that demonstrates the perils of collaborative editing:
Stephen Colbert decided to take on Wikipedia tonight, and discuss his vision for a new "Wikiality," where the masses create the facts they want to believe in. And did they ever. At the conclusion of the amusing segment, Colbert instructs his audience to find the Wikipedia entry on elephants, and edit it to say that "the number of elephants has tripled in the last six months." Not surprisingly, plenty of people went to either make the edit, or to see if had been made.
Colbert's prank underscores the inherent risks in using collaborative environments for knowledge-sharing: accuracy can be easily subverted by authors intent on causing mischief. This is counterbalanced by the opportunity for multiple contributors to amplify a body of knowledge. It all comes down to the trustworhiness of the community providing that knowledge.
Update: According to Business 2.0, Wikipedia was quick to lock down the affected pages: "In this battle of truth vs. truthiness, truth ended up with the upper hand."






